We are surrounded by marketing every day. We see it from emails to social media. One area of marketing that has grown a lot is video marketing. It is estimated that over 85% of all internet users watch videos on their devices monthly. Because of this, video marketing services are in need of a means [...]

Getting customers to buy your products or use your services is what creates entrepreneurship business success. A digital customer acquisition strategy is of the up-most importance to achieve this goal. What is Digital Customer Acquisition? Digital Customer Acquisition (DCA) is the ability to have people find your product through a relevant search. As they are [...]

What is PPC in Digital Marketing? PPC advertising (pay-per-click) is where an advertiser pays a fee each time their ad is clicked. To have your PPC ad appear on search engines like Google and Bing you need to pay more than your competitor’s ads. Google for and example uses what is called an automated process [...]

Google is popular the world over but for doing local searches for let's say a plumber, there has to be a solution for just your neighborhood. Let’s face it if you have a pipe break you don’t want to wait for help when it's two states away. This is reason to get excited about Google’s [...]

Zoom?  Try Skype Meet Now for Your Next Video Call There is a leader that has emerged in the video meeting and video calling arena during the coronavirus pandemic, and that is Zoom. With 40 minute conference calls with up to 100 attendees, businesses large and small are using Zoom as a way to stay [...]